Good cause, good ride


To ride far, to overcome your limits, to become part of a global community united by the love of the bicycle.
And if the goal of Pinarello Prince World Tour were added to the possibility of helping those in need?
This now becomes possible thanks to our partnership with World Bicycle Relief (WBR).

No kilometer is an end in itself, every single ride, every little effort can help someone on the other side of the world.
Somebody will be able to quickly assist a patient, or reach their school or place of work.
Now this is our team goal: ride long distances together, to help shorten journeys for others through cycling.

The more kilometers you cycle, the more bikes we donate, this is the only rule. How? We will convert the kilometers cycled by the PWT community into bicycles for those who need it most. This challenge starts on Saturday, November 9th: when our community hits 400,000km we will donate 40 WBR bicycles.

Are you ready? Saddle up, ride as far as you can and donate all your kilometers for a great cause.